search results for "April Fools"

April Fools' Day and Why Brands Play Along? BrandChannel.com just recently published an article about how brands can leverage April Fool’s Day to effectively bond with consumers and improve marketability of their brand into an article.   What's the Best Prank You've Ever Done (or had ......
The Art of April Fools Pranks p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Arial} Grant Powell was interviewed by Media Life Magazine to share his thoughts on ......

Branding It Old School
May 25, 2011

Branding It Old School Yesterday's Wall Street Journal featured a fascinating article about brands going retro with their packaging to grab consumer attention. (and Very Old) -- The Wall Street Journal) Brands like Cheerios, Tide, Pepsi and Doritos have seen new success with old-fashioned packaging designs. For April Fool’s Day ......
Taco Belle: The Skinny on 'Drive-Thru Diet' and its Spokeswoman T-Bell's Track Record A look at Taco Bell's other marketing pushes should shed some light on why Drive-Thru Diet doesn't fit the mold.
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