Bonavitas Chooses Pomegranate as Digital Agency of Record
January 9, 2012 by Sandra Burciaga
FOR IMMEDIATE RELEASE
POMEGRANATE SIGNS ON AS DIGITAL MARKETING AGENCY FOR NUTRITiONAL SUPPLEMENT COMPANY BONAVITAS™
Pomegranate Brands New Performance Product Series: HydraEDGE™ Enhance, Endure, Evolve
NEW YORK, NY, January 11, 2012 – New York-based digital creative and advertising agency, Pomegranate, has signed on as digital agency of record for Bonavitas – a revolutionary nutritional supplement company providing all-natural antioxidant-rich products that enhance weight loss, energy levels and muscle recovery. In this creative role, Pomegranate will build and manage Bonavitas’ online presence through a variety of digital marketing strategies that will strengthen Bonavitas’ brand, drive sales and promote health awareness. In addition, Pomegranate has developed new branding for Bonavitas’ performance series product line, HydraEDGE ENHANCE, ENDURE, EVOLVE – outlining the three crucial areas for maximizing work out performance.
With fitness and wellness lifestyles high in demand, Pomegranate will offer health enthusiasts new solutions to living well with Bonavitas’ innovative line of supplements. Absent of all artificial flavors, colors and sweeteners – Bonavitas offers five all-natural products that will strengthen overall wellness: HydraEDGE ENHANCE, HydraEDGE ENDURE, HydraEDGE EVOLVE, B LITE and B MAX.
“Good health is a hot topic these days and we’re very excited to be a part of Bonavitas’ growth,” shares Grant Powell, Founder and CEO of Pomegranate. “We’re excited to be working with a product that we really believe in. Their products speak for themselves, but we’re ready to get the word out for them.”
Bonavitas' products are created with all-natural ingredients and a proprietary blend of nature's most powerful tools to help people perform, endure and recover better across various levels of activity. Each formula is developed in collaboration with experts in supplements, medicinal plants, food and nutrition to help Bonavitas develop the best possible combination of function and taste.
About Pomegranate
Founded in 2008, Pomegranate is a digital creative and advertising agency that leverages new media and technology to implement cutting-edge marketing campaigns that reshape the way brands engage and adapt to their audiences. Pomegranate's unique "network agency" model unites experienced marketers, creative directors, designers, engineers, and programmers within a streamlined organizational structure and value-assurance system. The team provides creative services including strategy and positioning; design and branding; marketing and advertising services such as SEO, interactive, e-mail marketing, and specialty Google / YouTube projects; and technology solutions such as the engage.me real-time social engagement platform, cloud hosting, ecommerce, and more. Satisfied clients include Google, YouTube, Bosch, Toyota, Scion, Kraft, Canon, Nestlé, and Rock & Republic.
About Bonavitas
A nutraceutical company based in Provo, UT, Bonavitas offers supplements that are healthy, all-natural, and powerful solutions for people who are looking for products that are free of artificial ingredients. Bonavitas' products are specifically engineered to offer the answer to people who are tired or overworked. They hold a place in the diet, energy, and recovery industries that is unique in that they offer consumers products that can address the immediate solution as well as provide a long-term answer to common problems. Bonavitas' purpose is to provide products that will work today, but that can also offer consumers a better future.
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Contact:
Sandra Burciaga
(212) 520-1911
media@pom8.com
www.pom8.com
